AI solutions · Technical product · Digital transformation

From customer
insight to AI-powered
business value.

I’m Shateria Pauley, a customer-centered digital strategist and AI product builder who turns complex business needs into practical solutions people can adopt.

8+years in digital strategy,
adoption & customer engagement
10K+employees supported by
enterprise transformation
30+high-engagement
campaigns delivered
AWSCertified Cloud
Practitioner
01The throughline
“I see the gap between what technology can do and what a business can actually adopt, then I build the bridge.”

My background spans enterprise technology adoption, customer engagement, product marketing, and hands-on AI product development. That range lets me speak to customers, executives, and technical teams while keeping all three aligned around outcomes.

I’m best suited for roles where curiosity, communication, and execution meet: AI Solutions Consultant, Digital Transformation Consultant, AI Adoption Consultant, Solutions Consultant, and AI Transformation Analyst.

02Selected work

Proof at the intersection of
people, product, and possibility.

01
Enterprise transformation

Modernizing how 10,000+ employees communicate

Helped shape and champion an enterprise communication modernization initiative, connecting stakeholder needs, adoption strategy, and an executive-ready business case.

  • Stakeholder discovery
  • Business case
  • Adoption
  • Executive communication
$5M–$8Mprojected annual productivity impact
02
AI product development

Built UnruffledAI from human need to technical plan

Defined the user problem, MVP, journeys, requirements, and architecture for an AI-enabled wellness platform while balancing predictive value with privacy, security, cost, and usability.

  • Figma
  • Python / Django
  • PostgreSQL
  • TensorFlow
  • REST APIs
  • AWS
0→1product discovery through implementation
03
Product marketing

Turning customer discovery into revenue growth

Translated client needs into positioning, sales enablement, branding, and performance-led campaigns that made the value proposition easier to understand and act on.

  • Customer discovery
  • Positioning
  • Sales enablement
  • Analytics
35%increase in client revenue
03How I work

Technology is only transformative
when people can use it.

01

Discover

Customer interviews, pain-point analysis, business requirements

02

Translate

Technical concepts into clear workflows and business value

03

Design

MVP scope, user journeys, solution stories, adoption plans

04

Deliver

Cross-functional execution, enablement, measurement, iteration

Reusable framework

The AI Adoption Blueprint

A practical five-part solution story: customer problem, insight, AI-enabled workflow, measurable business value, and an adoption plan that brings people with the change.

ProblemInsightWorkflowValueAdoption
Let’s make the complex useful.

Have a transformation
challenge worth solving?

Let’s talk